What is Salesforce Marketing Cloud?
Salesforce Marketing Cloud is an a marketing automation and analytics suite of software and online services. Founded under the name ExactTarget, it was bought by Salesforce in 2013. They offers a broad range of services across digital marketing automation, including for social, online, mobile and email with a single consolidated portal which can be used to access all of them at a single point. Part of the user experience includes design studios which can be used to create the needed marketing collateral. The analytics from the campaigns can then be deployed in a variety of ways with the data studio.
Extract Data From Salesforce Marketing Cloud
Loome makes it simple to connect to Salesforce Marketing Cloud and extract data for downstream systems such as an Integration Hub, Reporting Data Store, Data Lake or Enterprise Data Warehouse. In-built features allow bulk selection of all source tables/files to be automatically synced on a regular schedule, minimising data load size leveraging incremental logic.